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01/28/2011
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Jan. 28, 2011
Privacy At Stake As Sites Track Online Preferences
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| Sites such as Bit.ly, which perform users a service by shortening URLs, also get something in return -- users' browsing preferences. Bit.ly's Hilary Mason talks about the services sites hope to provide by collecting such data, and the trade-off of less privacy for a more customized online experience. |
Produced by Christopher Intagliata, Associate Senior Producer
Guests
-
Hilary Mason
Lead Scientist, Bit.ly
New York, New York
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by Mario Livio
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