William Poundstone

Jul. 11, 2014

The Surprisingly Predictable Patterns of Random Choice

In his new book, Rock Breaks Scissors, author William Poundstone decodes the patterns in big data, sports, and human behaviors.

choice, behavior, chance, rock paper scissors, william poundstone, patterns, psychology, big data, hot hand, streaks

Jan. 01, 2010

The Psychology of Prices

Not $100, not $79.99, not $25 -- now how much would you pay? We'll talk about the mental tricks behind the numbers on the price tag.

psychology, pricng, retail

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Michael Pollan Talks Plants and Food

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Mystery Box

How Humpbacks Hunt With Bubbles

Humpback whales blow bubbles around schools of fish to concentrate them for easier capture. It's called a bubble net, says David Wiley, research coordinator for Stellwagen Bank National Marine Sanctuary, and it's visible as a ring of bubbles at the surface. Now, with underwater digital tracking tags and custom visualization software, whale researchers can see what the whales are doing underwater when they're bubble-netting.

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